Maybe the pre-order is going up tomorrow night and this is meant to be like an artsy announcement for it?
Idk, probably not, every time I think I have her plan for this era figured out nothing happens so I'm not getting my hopes up.
I still tend to think what I've thought from the beginning that this is gonna be more like The Pinkprint with its messy pre-release and missed opportunities, but then it ends up being Rih's best album albeit less commercially successful.
Lady Gaga did the same thing with ARTPOP. She had an art gallery with the I+V photoshoot where she announced the album and then the official announcement arrived like a couple hours later!
Based on BBHMM , Unapologetic and rock in rio ( her setlist was more urban than ever she didn't give any major time to her pop dance songs ) I'm not expecting any pop dance anthems in this album and I'm cool with that even though I miss that Rihanna