Quote:
Originally posted by alexanderao
Yup.
It was obvious from the start that OLT and LMH were going to be airplay-fueled hits. They performed like Calvin Harris songs on iTunes.
Problem was huge because it was the lead single, featured Iggy who had Fancy going for her, and had a gigantic amount of promo. I'm still not sure why BF performed so much better than LMH and OLT.
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no, i think problem just did well for the same reasons the average hit does well. some songs from major artists catch on after their first week and some don't, and problem did, which is why its sales were consistent enough for it to stay in the top 10 for 16 weeks. hits by major artists are actually pretty similar to regular hits in that the ones that are meant to be hits usually catch on immediately after release and the lower the first week sales the less of a hit it will usually be. like, look at maps vs payphone, where payphone had a much bigger first week and ended up staying in the top 10 for much longer and selling much more. a really big sales week like roar or shake it off or boom boom pow are usually signs that a song is going to be huge.
i always thought whether a song has promo or not for the most part some songs are meant to be hits and some aren't. like, promo will give a song the initial exposure it needs to catch people's attention and explode in some cases but in the end if a song isn't meant to be a hit then a lot of promo won't help that much, and if a song is meant to be a hit it won't take that much promo to do well. like, even songs that needed promo before they did well (like stay or blurred lines) won't need more than a performance or two to start taking off. and i think this is why promo doesn't make as big of a difference for lead singles from major established artists - those songs already have a lot of exposure just because they have hype as a major artist's first single.
but like somone mentioned I think people just like hearing Ariana songs on the radio they sound perfect on it.