Her unprecedented success as a white female rapper and growing clout on tour -- she will headline Budweiser’s Made in America Festival in Los Angeles and the iHeartRadio Festival in Las Vegas -- suggest a promising future.
Based on her projected royalty rates from two big radio hits and a sold-out tour of clubs and theaters, Azalea will likely pull in $3 million to $5 million in earnings in 2014, sources suggest. And an attempt to leap to the next level is imminent.
Cara Lewis, Azalea’s agent at Creative Artists Agency, says the
first leg of a 2015 arena tour already is being routed, and talks are underway with potential brand partners to integrate into the tour.
Branding experts estimate that Azalea could command mid- to high-six-figures for the right campaign, and potentially more as her stock grows. “Over the past three months, we’ve gotten more inquiries [about her] than any other female artist,” says Ryan Schinman, CEO of music licensing and entertainment marketing firm Platinum Rye. “She’s not as controversial as Miley Cyrus, and she would make a terrific spokesperson for the right products.”
WOW
poor Azealia Banks!
