MTV Music Awards have officially lost all credibility giving so many nominaitons to eBey (and the fact that they gave Britney her first award post breakdown, mess). It's obvious they are going to give her some awards only because they want her to show up, not because she has the best video. The DIL video is a cheap copy of Stars Are Blind anyways. Prostitute rolling around in the sand for 3 minutes. An Adele sitting on a chair tea.
Who said Beyonce has anything to do with the trailer views? My point is the exact opposite of that: although no one is watching the trailer for her, it still gives her massive GP exposure and makes her the most relevant singer right now.
Idk to me this is kinda like saying Shakira's performance at the World Cup closing ceremony made her the most relevant singer in the world a couple weeks ago.
My guess is that she'll have the lead single soon, put it up for pre-order a month or two in advance before an X Factor live results show, and put it on sale the day of the X Factor.
White Adele v. Black Adele will be the battleground of 2015.