Like I said the fact they pushed up Penguins means they have no chances of making money back in the fail in 2015 with there 2 new original films. I mean this year without Penguins they still have How to train your dragon. This could also mean Dreamworks trust the film to make profits so they aren't too worried of not having something to save them in 2015.
It's not the best sign, they didn't have faith for the holiday season. At the moment it's in a better place because of competition, but that can all change since it's still nearly a year away.
Before people buy albums on iTunes, they preview the songs to see if they will like it or not. If they buy Rih's album without knowing how the album will sound, she will already have their coins. Just like how Beyonce did with BEYONCE on the first night it dropped.
