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Chart Listings: US Airplay Discussion Thread
Member Since: 2/14/2012
Posts: 379
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DEMI LOVATO Really Don't Care f/C. Lloyd: 0.03
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Member Since: 3/14/2009
Posts: 15,174
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MAGIC! - Rude: 29.579 (+1.025)
YAAAASS!!! It's coming.
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Member Since: 6/3/2011
Posts: 14,194
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Quote:
Originally posted by Yooorsh
MAGIC! - Rude: 29.579 (+1.025)
YAAAASS!!! It's coming.
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The lyrics to this song are sooooo stupid.  It's catchy, though.
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Member Since: 10/6/2011
Posts: 1,555
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Quote:
Originally posted by Jefmf
DEMI LOVATO Really Don't Care f/C. Lloyd: 0.03
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First Love by J.Lo ? thanks 
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Member Since: 10/16/2005
Posts: 16,872
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Rise, Empire! 
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Member Since: 10/12/2002
Posts: 21,317
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I'm a bit surprise by Katy's callouts for Birthday on Top 40, they're just okay
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Member Since: 7/23/2012
Posts: 17,269
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Quote:
Originally posted by Lose My Breath
I'm a bit surprise by Katy's callouts for Birthday on Top 40, they're just okay
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Actually, they're even worse than Unconditionally's 
Unconditionally 1st week:
51.3% Like
13.2% Love
25.2% Negative
4.7% Burn
Birthday 1st Week:
51.0% Like
10.1% Love
27.8 Negative
6.6% Burn
(Courtesy of icefire9)
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ATRL Contributor
Member Since: 11/5/2011
Posts: 100,491
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Mediabase callout scores aren't really that reliable these days. They're mainly fueled by stans.
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Member Since: 9/13/2012
Posts: 29,559
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Quote:
Originally posted by One Nation
Actually, they're even worse than Unconditionally's
Unconditionally 1st week:
51.3% Like
13.2% Love
25.2% Negative
4.7% Burn
Birthday 1st Week:
51.0% Like
10.1% Love
27.8 Negative
6.6% Burn
(Courtesy of icefire9)
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Wait, Burn is how many people are sick of the song, right? As in burn out? How do people vote for that within 1 week?
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ATRL Contributor
Member Since: 11/5/2011
Posts: 100,491
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Quote:
Originally posted by goldsoundz
Look at callout familiarity: 64%
Why were only 64% of people surveyed familiar with the song? Because a lot of big stations in big markets owned by Clear Channel weren't playing the song.
People have no idea how much Clear Channel matters, and it's two biggest stations just put the song into low rotation. We'll see an upward trend in audience impressions in the upcoming weeks as it enters into medium rotation on Z100 and KIIS. Every other station in the country follows Z100 and KIIS's lead. Look at those Nico & Vinz and Katy Tiz songs: Clear Channel made KIIS FM spin them over a month on the hour until they became national hits. Katy didn't get early Clear Channel support with this single out of the gate (unlike "Unconditionally")--perhaps because they thought it would make a bigger impact in MAY, June, and July (cough cough cough).
Callout, this early in the game, doesn't mean much at all, especially to the bigger Clear Channel stations. What really matters are MScores, and the general public does not have access to those. The credence Pulse gives to Mediabase callout (which is just Rate The Music) is really funny. They think it's hard listener data, when in reality, it's just stan voting, for the most part, online. If you want to take part in that, sign up at ratethemusic.com under Top 40 and vote.
I'm not saying this is going to be her biggest smash, but it's still too early to be drawing any conclusions. It's also too early to push any remixes to radio. If things aren't looking so good next month, then she'll have another Top 10 radio hit and a new single on deck.
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Member Since: 10/12/2002
Posts: 21,317
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Actually, Mediabase uses Critical Mass Media which is not apart of Rate The Music as far as I'm aware
Here is how they do their callouts
Quote:
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Callout panels are originally recruited via phone, where respondents participated for free, so we know they're interested in more than just the incentive. Because empanelment increases the reliability and participation of respondents, who are able to participate on their own time, without a dinner-time interruption, stations can receive more reports for their money than with traditional phone Callout. By using our phone-friendly database to develop the online database, stations create a panel that allows for easier, more efficient further research, such as FQR's, Content Studies, and Focus Blogs.
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http://mobile.criticalmassmedia.com/research
Here is a link to Mediabase's callout research that says it's provided by CMM
http://www.mediabase.com/mmrweb/mmrh...t_Research.htm
I'm not saying I think it's a great indicator of what will hit but I don't think it's as careless as RTM, they do some online testing but I think it's all "in house" so it isn't accessible to the public.
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Member Since: 3/7/2014
Posts: 1,251
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RateTheMusic is kind of useless for radio programmers. It is online surveys. No one trusts it.
Critical Mass Media does call out surveys. They actually call people to test the song.
Those are national scores. Radio stations in big markets do their own surveys with people only from their areas.
The radio industry is all about call out! Forget about requests, emails etc.. Those do nothing. Massive numbers of requests by fanbases actually backfire.
If something doesn't work with females 18-34, POP radio is not gonna touch it!
Find me a song with bad call out scores that became a radio smash and I'll give you a million dollars!
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Member Since: 9/27/2011
Posts: 10,071
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Quote:
Originally posted by Mediabase
RateTheMusic is kid of useless for radio programmers. It is online surveys.
Critical Mass Media does call out surveys. They actually call people to test the song.
Those are national scores. Radio stations in big markets do their own surveys with people only from their areas.
Based on call out scores, Birthday is gonna be an Unconditionally sized hit. At least it's gonna get some Rhythmic support. Unlike Unconditionally.
The radio industry is all about call out! Forget about requests, emails etc.. Those do nothing.
If something doesn't work with females 18-34, POP radio is not gonna touch it!
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If this was true then many songs that god moderate airplay would have smashed harder :/
I remember Gone Gone Gone by Phillip Phillips was super high maybe even the highest at some point, but radio never picked it up fully
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Member Since: 3/7/2014
Posts: 1,251
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Quote:
Originally posted by PurrKaty
If this was true then many songs that god moderate airplay would have smashed harder :/
I remember Gone Gone Gone by Phillip Phillips was super high maybe even the highest at some point, but radio never picked it up fully
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Because those are national numbers. In very diverse markets like LA and San Francisco where stations lean Rhythmic, it didn't do well. It smashed on HOT AC, that's where all the support was coming from.
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Member Since: 10/12/2002
Posts: 21,317
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Quote:
Originally posted by Mediabase
RateTheMusic is kind of useless for radio programmers. It is online surveys. No one trusts it.
Critical Mass Media does call out surveys. They actually call people to test the song.
Those are national scores. Radio stations in big markets do their own surveys with people only from their areas.
The radio industry is all about call out! Forget about requests, emails etc.. Those do nothing. Massive numbers of requests by fanbases actually backfire.
If something doesn't work with females 18-34, POP radio is not gonna touch it!
Find me a song with bad call out scores that became a radio smash and I'll give you a million dollars!
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Honestly, Drunk In Love has HORRIBLE callouts and it was her highest peaking song on Pop since Telephone. It wasn't a huge hit on pop but it still outpeaked its callouts.
I don't think a callout score will break a song but I definitely think it can put a damper on it.
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Member Since: 3/7/2014
Posts: 1,251
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No, Drunk in Love was pushed on POP but due to mediocre call out scores it did not peak high. And as soon as it peaked it collapsed like a rock and broke negative bullet records. it did not have horrible scores, just mediocre.
You have to realize that there are pop stations that lean rhythmic, hot ac or are just pure pop.
Also, every market is different. The demographics are different.
Drunk in Love on POP stations in Detroit or LA works. But not in Pittsburgh or Minneapolis.
White people like HOT AC pop music. Latino and Black like Rhythmic pop music.
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Member Since: 10/12/2002
Posts: 21,317
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Fancy's callouts are lukewarm, but it's flying up the charts
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Member Since: 7/23/2012
Posts: 17,269
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Quote:
Originally posted by Lose My Breath
Fancy's callouts are lukewarm, but it's flying up the charts
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Well radio also tends to respond when sales are as strong as Fancy's.
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Member Since: 12/28/2011
Posts: 4,108
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Quote:
Originally posted by Lose My Breath
Fancy's callouts are lukewarm, but it's flying up the charts
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That's because it's #1 on iTunes practically.
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Member Since: 10/12/2002
Posts: 21,317
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Quote:
Originally posted by One Nation
Well radio also tends to respond when sales are as strong as Fancy's.
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Quote:
Originally posted by bullshizzlen
That's because it's #1 on iTunes practically.
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I know, I was responding to the other poster who said a song can't do well on radio with bad scores. I don't agree with that at all
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