Its something quote intriguing to me, like they have this internal hate for her that is so rampant. I think they actually feel like they need to hate her for being so successful when in reality they can just love her like everyone else does and save themselves a ton of pain and embarrassment when she wins, cause she always does.
I don't hate her though, I just think she's severely overrated and trashy. I also don't enjoy her music. Simple .
But no, it has no "impact". It has 346 million views on YouTube and steadily increasing, it was blared 24/7 from every radio for the past 6 months and was used as an anthem for the Olympics, received coverage on major news networks, went viral with a little dying girl's cover, is referenced in chat shows, has been covered by national orchestras around the world.
But you're right, it's not "cultural impact". It's not part of culture. It's just a song that everyone knows, everyone has been exposed to non-stop since it came out but it's not really part of culture. Because that's not culture, culture is something else like some dumb meme on tumblr.