At least 100k of those 240k+ sales are pre-orders.
I was exaggerating with this decline, but there is definitely a big one going on here. After the holiday season and award season (I'm sure she is going to perform at the Grammys), I don't see this album having much fuel in it.
I see DefJam have turned to buying Rih awards now..
Giving me Billboard Millennium Award teas except her performance won't be anywhere near half as good.
With +100k/240k being pre-orders, her second week could be record-breaking.
There's a throne GaGa will be able to recover. Just has to surpass 86.7%. I have faith.
Quote:
The percentage dip surpasses the record set by Lady Gaga's "Born This Way", when it fell 84.27% in its second week.
This week, Madonna's MDNA earns the distinction of the largest second-week percentage sales drop for a No. 1-debuting album since Nielsen SoundScan began tracking sales in 1991. The album slides from No. 1 to No. 8 on the Billboard 200 with a 86.7% sales decline (falling from 359,000 to 48,000 according to SoundScan).
I see DefJam have turned to buying Rih awards now..
Giving me Billboard Millennium Award teas except her performance won't be anywhere near half as good.