Bruno can't possibly have much star power. No one ever really talks about him. I still don't get him a choice.
Football is probably the most popular it's been in ages; ultimately, they didn't need someone for the halftime show with a lot of star power. The game itself will bring enough viewers.
Rihanna could really serve her signature hits but they wouldnt want something so raunchy
then again...she did perform Rude Boy at the KCA
Yeah, I think the biggest things against Rihanna are her fame as a lazy performer and her raunchy acts. After Janet/JT nipplegate, they are avoiding it to the max.
Is not that Bruno isn't talked about, is that Bruno isn't in the middle of controversies or is criticized. He is very loved by the GP and they recognize him and his songs, he just isn't dissed like other people are.