Yes BOTH use mirrors to REFLECT the past. Whitney used mirrors to REFLECT on those iconic figures before her. Beyonce used the mirrors to REFLECT on her iconic looks. Try lil harder next time, okay.
What most of you don't understand this isn't like your average endorsement deal like those in the past, it much more bigger than that. This is a partnership where two brands meet, reason why some of you are saying this ad doesn't really represent the the pepsi brand.
What you failed to realize it's not just representing The Pepsi brand it's also representing "The Beyonce Brand". Which takes me back to my point. You have TWO BRANDS coming together. This gives Beyonce control over the creative part.
In other words she's not working for them (like others in the past) Beyonce and Pepsi are working together. In the future you will see other artist doing partnership with brands. It's just that Beyonce is leading the pack, it's smart.
The song was BLAH, but the commercial itself was really good. The CIL drop to the knees never gets old. The shattering mirrors was amazing special effects as well.
