Selena Gomez and Others Put
More Money Into Postcard on the Run App
The company is perhaps best known for being the sole tech investment of Selena Gomez, who also serves as part-time creative advisor. The actress and singer participated in the round along with Crosslink Capital, Crosscut Ventures, Siemer Ventures, Miramar Venture Partners and Double M Capital and other investors. The new $1.3 million round comes on top of $750,000 already raised.
“Selena is great because she helps us connect to a younger audience,” said Postcard on the Run CEO Josh Brooks, noting the starlet visits the office every couple of months (and it’s always a photo op, as seen at right). As far as celebrity tech tie-ins go, this one actually makes some sense; Gomez tweets about the service pretty regularly and sends out batches of personalized postcards to users.
