Not the lyric video getting an ad
Seriously , BMR just proved that they can handle things well and they were just trying to not make Taylor over-exposed with ' Speak Now ' .
Y'all don't know how delusional I am right now about the album. My imagination about it being so good is just out of the world. It's not even cute.
I refuse to think about it because having expectations only ever leads to heightened disappointment; I had huge expectations for Born This Way, and it was nothing like what I imagined so it took months for me to warm up to it.
Taylor Swift's New Single Blasts Onto Radio, Set For Record Sales Debut
The title of Taylor Swift's new single clearly isn't about her relationship with radio or her adoring buying public.
"We Are Never Ever Getting Back Together," the first single from Swift's fourth studio album "Red," due Oct. 22, appears headed for the upper reaches of next week's Billboard Hot 100 chart, thanks to its immediate acceptance across multiple radio formats and a projected record first-week digital sales total.
After being serviced to radio late yesterday (Aug. 13) jointly by Big Machine and Universal Republic Records, "Never" has accrued approximately 30 million in all-format radio audience in less than 24 hours, according to Nielsen BDS. With that audience total, "Never" is already among the last seven days' 40 most-played titles across all formats.
Also commercially released to iTunes and Google Play late yesterday, and to other digital retailers today (14), "Never" has the retail record books in its sights. Industry sources suggest that the song may sell between 450,000 to 500,000 downloads by the end of the Nielsen SoundScan tracking week on Sunday (19). That large a sum could earn "Never" the biggest sales debut for a digital song by a woman, as well as a career-high sales week for the country/pop superstar.
(While pop and country versions have been released to appropriate radio formats, only the pop edit of "Never" is currently available digitally for consumers.)
If it surpasses 448,000, "Never" will earn the largest debut for a digital song by a female artist. Lady Gaga's "Born This Way" holds the mark among women, having launched at No. 1 on Billboard's Digital Songs chart dated Feb. 26, 2011. (Impressively, "Born" racked 448,000 after only three days on sale, having bowed Friday, Feb. 11, 2011. (The SoundScan tracking week ends on Sunday each week). Swift's "Never" will start with a little more than six days' worth of sales.
As for Swift, her best sales week was tallied with "Love Story," which sold 360,000 over Christmas week of 2008 (on the Digital Songs chart dated Jan. 10, 2009). Her highest debut week came courtesy of "Today Was a Fairytale," which sold 325,000 on the Feb. 6, 2010, Digital Songs chart.
Since her arrival in 2006, Swift has sold 17.8 million albums in the U.S. and 47.6 million digital tracks, according to SoundScan. In its 2011 year-end report, Nielsen named Swift the No. 5-best-selling digital songs artist, and the top such country act, of the digital era.
'NEVER': HOT 100-BOUND
While the sales of "Never" will not factor into this week's Hot 100 - highlights of which will be revealed tomorrow morning on Billboard.com and Billboard.biz - as it was released following the chart's sales tracking period (which ended Sunday), the Hot 100's airplay tracking week runs on a Wednesday-through-Tuesday cycle. Thus, the song's approximate 30 million in audience so far should enable a debut in the chart's lower half this week before its first sales frame helps propel it to the upper ranks of next week's Hot 100.
Could "Never" soar to No. 1 on the Hot 100 next week? Possibly. As a comparison, Justin Bieber launched at No. 2 the week of April 14 with "Boyfriend," thanks to 521,000 in first-week sales and 49 million in opening-week audience. As "Never" could debut with a similar, if slightly less, sales sum and a likely higher audience total, a top five Hot 100 rank, at least, next week appears possible.
The official debut sales frame for "Never," according to SoundScan, will be released on the morning of Wednesday, Aug. 22. Highlights of next week's Hot 100, including the rank of "Never," will post on Billboard's websites the same day.
Big Machine and Universal Republic have teamed with Clear Channel Media and Entertainment to help instantly ingrain "Never" among listeners, as the largest radio chain in the U.S. is spotlighting it with top-of-the-hour airplay on many stations until 11 p.m. tonight (14) among its 308 country, mainstream top 40, adult top 40, adult contemporary and rhythmic outlets.
(Clear Channel has similarly premiered new songs by Jason Aldean, Kenny Chesney and Tim McGraw, Madonna and Rihanna with hourly airplay in recent months.)
With Billboard's Nielsen BDS-based genre airplay charts on a Monday-through-Sunday cycle, "Never" is off to a fast start at numerous formats as of this afternoon. On the building charts as of 4 p.m. ET today, the song ranked at No. 4 on Country Songs, No. 10 on Adult Contemporary, No. 16 on Pop Songs, No. 18 on Adult Pop Songs and No. 37 on Rhythmic.
As the end of Clear Channel's intense airplay of the song after tonight could level off its airplay throughout the week, a top 20 debut for "Never" on the Country chart seems more probable than a top five or top 10 start. (Highlights of Billboard's genre airplay charts will be released Monday (20) on Billboard.com.)
I refuse to think about it because having expectations only ever leads to heightened disappointment; I had huge expectations for Born This Way, and it was nothing like what I imagined so it took months for me to warm up to it.
I know. I am trying to tone it down. I need to go out definitely.
I'm really intrigued about how "Red" will function though... Cause you can't really say "I feel red" or "it's red."
I'm guessing it'll be something about "seeing red."
And maybe there will be something about "warning signs" somewhere on the album since it would fit conceptually and they're usually red.
That is one of the songs I am most looking forward to hearing on the album. Depending on what she does with it the song could end up being my favorite on the album. The concept of the album is interesting and I am looking forward to how Taylor put the pieces together. I can't even begin to imagine how epic the tour will be next year.
I refuse to think about it because having expectations only ever leads to heightened disappointment; I had huge expectations for Born This Way, and it was nothing like what I imagined so it took months for me to warm up to it.
I agree. It is so much easier to enjoy the successes or deal with disappointments that way.
