"Touch My Body" Billboard Review
Touch My Body (3:28)
Producers: Mariah Carey, Tricky Stewart
Writers: M. Carey, Terius "The-Dream" Nash
Label: Island
Oh, Mariah, where have you been? It's been four long years since your triumphant return with "We Belong Together," and three since last hit "Don't Forget About Us." Granted, you disillusioned once or twice, tip-toeing into hip-hop-but you've long been forgiven for the likes of "Boy (I Need You)" with Cam'ron and "I Know What You Want" with Busta Rhymes. "Touch My Body," the first single from 11th studio album "E=MC˛" (April 15), is a No. 1 just waiting to pounce the Billboard Hot 100. Written by Carey with The-Dream-who penned Grammy Award-winning radio staple "Umbrella" for Rihanna-this sensual jam is 100% Mariah, packed with satisfying harmonic layers and hooky background "oh's," supersonic verses and a chorus as catchy as a winter sniffle. According to mariahdaily.com, 65 stations played the song five hours after its digital release to radio.
Smells like a smash and looks like 2008=MC's 18th year of chart-toppers.
--Chuck Taylor
"Touch My Body" debuts on Hot 100
"Touch My Body" is this week's HOT SHOT DEBUT on the Billboard Hot 100 Singles Chart at
#57 (Billboard issue date: March 1, 2008).
This is Mariah's highest debut on the chart that is based on first week's airplay alone.
In comparison, after their first week of airplay, "We Belong Together" debuted at #81 and "It's Like That" was #104 (#4 on the bubbling under Hot 100 chart.)
On the Hot 100 Airplay chart, the song debuts at #23 this week and becomes Mariah's highest debut on the chart since 1997's "Honey" which debuted at the same position.
"Touch My Body" also rockets up to #20 on the Hot R&B/Hip-Hop Songs chart, an incredible 58 spots jump from its last week's debut at #78.
An All Access banner from Island Def Jam announces "Touch My Body" at #23 on Billboard's Hot 100 Airplay (Greatest Gainer) as well as the fact it is the #1 most added record across all formats this week.
"Touch My Body" BREAKS RECORDS
USA Today reports that "Touch My Body" debuts at #22 on this week's airplay chart, based on Nielsen BDS numbers. These are the same figures that are used for by Billboard, therefore the song's position on Billboard's Hot 100 Airplay chart should be around #22 as well. Official Billboard chart positions will be published later this week. Ken Barnes of USA Today, analyzes the chart:
"It would be foolish to ignore the initial impact of
Mariah Carey's Touch My Body,' which hits the chart at No. 22 in one of the highest debuts yet recorded.
This congratulatory message from All Access to Island Def Jam appears on the site's Net News!
MEDIABASE and ALL ACCESS send out congratulations to STEVE BARTELS, ERIK OLESEN, BENNY POUGH, SHARON LEPERE, RICK SACKHEIM and the entire ISLAND DEF JAM MUSIC GROUP team as
MARIAH CAREY grabs a record 223 monitored adds this week for her new single "Touch My Body."
This is the largest add week for any song since the system began combining projected adds with auto-adds in 2006. The previous record was held by INTERSCOPE's MAROON 5 with 177 in APRIL, 2007 with "Makes Me Wonder."
CHR/Top 40
Carey's Debut Puts Her Ahead of the Pack
Mariah Carey's "Touch My Body" storms the CHR/Top 40 chart, debuting at No. 32 with Most Increased Plays (up 1,324).
The song, which previews Carey's upcoming "E=MC˛" album, is her 26th chart entry, putting her in the lead for most appearances in the list's 15-year history. She had been lodged in a tie for the record with Madonna.
#1 on Most Increased Plays
MARIAH CAREY - Touch My Body (Island/IDJMG) +1324
Stations playing: KHOP +60, KSLZ +57, KZZP +50, KHTS +46, WKGS +45, WNOU +38, WXKB +37, KWYL +35, KSAS +30, WXKS +30
Rhythmic
'Body' Brings Mariah Back
Mariah Carey explodes onto the list as "Touch My Body" debuts at No. 23 with 1,142 spins out of the box.
It's the chart's best opening-week spin count since 50 Cent debuted at No. 21 with "Disco Inferno" (1,220 spins) in 2004.
#1 on Most Increased Plays
MARIAH CAREY - Touch My Body (Island/IDJMG) +1142
Stations playing: KYLD +49, WBBM +47, WJMN +42, WWKX +41, KCHZ +33, KWIN +33, KLUC +32, KZON +32, WHZT +32, KPWR +30
Urban
Two powerhouse artists return to the Urban chart with high-ranking debuts. Usher leads the new entries with his best ever debut, and the chart's highest bow since November 2006, as "Love In This Club," featuring Young Jeezy, starts at No. 21.
Meanwhile, Mariah Carey takes her highest bow since 1996 as "Touch My Body" launches at No. 23 with 1,041 spins out of the box to earn Most Increased Plays.
#1 on Most Increased Plays
MARIAH CAREY - Touch My Body (Island/IDJMG) +1041
Stations playing: WEMX +50, WZHT +40, WTMG +35, KBFB +33, WPHI +33, KVSP +30, WBTF +29, WUSL +29, WWPR +28, WAMO +26
"Touch My Body" Video Premieres NEXT WEDNESDAY
Mariah will be appearing on TRL this Wednesday,
February 27 to premiere her video for "Touch My Body." The TRL Studios are located at 1515 Broadway in New York City, NY.
Quote:
[B]-I've never had so much fun shooting a music video. When you guys see it, you're gonna flip out. You know what it is really? Truth is, it's a movie. It's not a music video, it's literally a movie. I love it. And by the way, the rest of her album is ridiculous. I think it's the best album she's ever done by far.
- By the way, we have dialogue in this video, it's hysterical.
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Mariah is
What is wrong with this freak? He/she/it is such a laughable and delusional thing.
I think not.
