If the "complete this album" feature counts as an album purchase, then it's actually beneficial to Ke$ha. If people buy the countdown singles, they'll go ahead and buy the full album since it won't cost that much. And with 76% of
Animal's first week total being digital purchases, this could be a big thing for her. It's the only possible explanation as to why they are doing this for an 8-track EP and so close together, and it will work. Ke$ha's label.
