Discussion: BB: Before Beyoncé, artists relied on traditional marketing - Page 4

Space&Time

Some times it takes a while for rest to catch up. Trailblazer, pioneer. Queen stays ahead of the game.

Bad Blood

Quote:

Originally posted by Aleks

How many have actually tried her strategy?

The biggest and most successful albums since 2013 had traditional marketing strategy.

MTE

Quote:

Originally posted by PrinceLightning

This is so laughable at this point, really. Literally nobody's doing what she's doing so artists still rely on traditional marketing. Literally nobody did the "surprise release" after she did it, literally nobody did the "visual" type of release she did. Like... where are all these opinions about changing anything are coming from? She literally had no impact and didn't change anything (except her ways of releasing albums) with these releases because nobody did them after. Can somebody explain to me if they have more receipts? No shade, no hate but all this praise for nothing seems so exaggerated to me and it doesn't seem authentic at all.

xoxo Prince Lightning

BB will do anything for those clicks.

z10

Traditional releases are so much more exciting that surprise releases

istan4badgalriri

Quote:

Originally posted by PrinceLightning

This is so laughable at this point, really. Literally nobody's doing what she's doing so artists still rely on traditional marketing. Literally nobody did the "surprise release" after she did it, literally nobody did the "visual" type of release she did. Like... where are all these opinions about changing anything are coming from? She literally had no impact and didn't change anything (except her ways of releasing albums) with these releases because nobody did them after. Can somebody explain to me if they have more receipts? No shade, no hate but all this praise for nothing seems so exaggerated to me and it doesn't seem authentic at all.

xoxo Prince Lightning

I agree with you (for once)

Vertigo Stick

She really did change the game. I've noticed some artists aren't announcing their albums 3-6 months in advance anymore!

PULSE.

Quote:

Originally posted by PrinceLightning

This is so laughable at this point, really. Literally nobody's doing what she's doing so artists still rely on traditional marketing. Literally nobody did the "surprise release" after she did it, literally nobody did the "visual" type of release she did. Like... where are all these opinions about changing anything are coming from? She literally had no impact and didn't change anything (except her ways of releasing albums) with these releases because nobody did them after. Can somebody explain to me if they have more receipts? No shade, no hate but all this praise for nothing seems so exaggerated to me and it doesn't seem authentic at all.

xoxo Prince Lightning

U2
Drake
Frank Ocean
James Blake
1D
Kendrick Lamar
JCole
Miley
Chance The Rapper
Prince
Kanye West
Michael Cera
Etc...

And now artists are putting out visual albums, MTV created a category due to it, including Justin B, Drake, Frank, Florence and the machine etc

To digital drops Rihanna, Frank, Drake etc

To non-release dates, most artists don't announce their set release dates anymore

Artists don't wait for 4 months after the first single to put the album out like before

Beyoncé even inspired AHS surprise season

Quote:

Pre-Beyoncé, artists relied on traditional marketing for new music: lead single, radio spins, TV appearances and the announcement of a set release date.

Adele's 25 comeback wasn't the "traditional marketing"
Rihanna with Anti wasn't the "traditional marketing"

Even if artists don't do exactly what Beyoncé did, their marketing is different from the usual traditional way, which was. Billboard's point. Thanks to Bey. Heck she help inspire the global release date.

Marketing music is different you'll be a fool to say otherwise.

I mean here's a few post from ATRL
http://atrl.net/forums/showthread.php?t=986274
http://atrl.net/forums/showthread.php?t=1095857

But play dumb, cupcake

PULSE.

Quote:

Originally posted by istan4badgalriri

I agree with you (for once)

How? Your fave has followed the Blueprint

Digital drop release
No release date announcement. Pre-BEYONCÉ she always had one tell me I'm lying
Was anti released in the traditional way?

I wait..

Shinning

Quote:

Originally posted by PULSE.

U2
Drake
Frank Ocean
James Blake
1D
Kendrick Lamar
JCole
Miley
Chance The Rapper
Prince
Kanye West
Michael Cera
Etc...

And now artists are putting out visual albums, MTV created a category due to it, including Justin B, Drake, Frank, Florence and the machine etc

To digital drops Rihanna, Frank, Drake etc

To non-release dates, most artists don't announce their set release dates anymore

Artists don't wait for 4 months after the first single and put the album out anymore

Adele's 25 comeback wasn't the "traditional marketing"
Rihanna with Anti wasn't the "traditional marketing"

Even if artists don't do exactly like Beyoncé did, their marketing is different from the usual traditional way, which was. Billboard's point. Thanks to Bey. Heck she help inspire the global release date.

Marketing music is different you'll be a fool to say otherwise.

I mean here's a few post from ATRL
http://atrl.net/forums/showthread.php?t=986274
http://atrl.net/forums/showthread.php?t=1095857

But play dumb, cupcake

Cockney Cupcake

Quote:

Originally posted by PULSE.

Adele's 25 comeback wasn't the "traditional marketing"

It really was tho... minus the TV ad. She followed the same she did with 21 announce the single 1-2 months later the album drops. TV interviews, magazine's & radio for promo etc.

PULSE.

Quote:

Originally posted by Cockney Cupcake

It really was tho... minus the TV ad. She followed the same she did with 21 announce the single 1-2 months later the album drops. TV interviews, magazine's & radio for promo etc.

Adele's comeback Hello came across televisions around the world without any pre-annocement. Was that "traditional marketing"? I don't think so.

Cockney Cupcake

Quote:

Originally posted by PULSE.

Adele's comeback Hello came across televisions around the world without any pre-annocement. That was the "traditional marketing"? I don't think so.

I said minus the ad and it aired in the UK+ Netherlands only not around the world. Still traditional marketing in its 99%.

KnewBetter

Game changing legend

PULSE.

Quote:

Originally posted by Cockney Cupcake

I said minus the ad and it aired in the UK+ Netherlands only not around the world. Still traditional marketing in its 99%.

Still was a forum of NEW marketing. You ppl stay "playing" dumb....

FBF

Quote:

Originally posted by PULSE.

How? Your fave has followed the Blueprint

Digital drop release
No release date announcement. Pre-BEYONCÉ she always had one tell me I'm lying
Was anti released in the traditional way?

I wait..

ANTI wasn't a surprise release. She announced Samsung deal, new website, album's title, tour dates before releasing the album. Just take the L.

Cockney Cupcake

Quote:

Originally posted by PULSE.

Still was a forum of NEW marketing. You ppl stay "playing" dumb....

Girl I didn't argue the rest of what you said... TV ads being new

Adele was doing little things for 21 too like 21 days of Adele with every day revealing new stuff like... yalls small dick syndrome I swear. Adele's release is traditional.Ask anyone in the business.
Anyway , have a good day.

FBF

Quote:

Originally posted by PULSE.

Still was a forum of NEW marketing. You ppl stay "playing" dumb....

Adele announced her single one week before, the album 1 month before. No surprise release either.

HAPPI•LIL•PILL

Trend setting legend.

PULSE.

Quote:

Originally posted by FBF

ANTI wasn't a surprise release. She announced Samsung deal, new website, album's title, tour dates before releasing the album. Just take the L.

Where did I say Anti was a surprise realese?
Was it not a digital release?
Did it or didn't it have any pre-released dates like her previous albums?
Was it a traditional release?

You take that L, cupcake.

FBF

Quote:

Originally posted by PULSE.

Where did I say Anti was a surprise realese?
Was it not a digital release?
Did it or didn't it have any pre-released dates like her previous albums?
Was it a traditional release?

You take that L, cupcake.

Artists have been releasing digitally ever since iTunes became a thing.
Artists have had vague release dates (some announce a month, a season, Q1/2/3/4), Rihanna did by announcing when the tour would start.
Yes it was.

It wasn't a surprise release. It wasn't a visual album.

Beyoncé did not, in any way, shape, or form, influenced ANTI's release.

PULSE.

Quote:

Originally posted by FBF

Adele announced her single one week before, the album 1 month before. No surprise release either.

You must can't read or understand what you are reading, I say this slowly for you cupcake. Non-traditional does not only applies for surprise releases. I had to re-read what I wrote trying to locate "Adele surprised released her album"

When you find those exact words please be free and quote it for me, cupcake. Cause right the connection with your reading and your brain aren't clicking.