Member Since: 1/20/2012
Posts: 25,077
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Billboard picks their own singles for PRISM
As it's fun to play record executive, I want to give my picks, too. If it were up to me, I think I'd choose the "Prism" singles like this, following "Roar" and "Unconditionally":
3, "Walking on Air." After ballad "Unconditionally," a segue to the dancefloor. An easy, fun hook and a single that would be among Perry's most dance-leaning to date. And, like "Dark Horse," as noted above, it's already familiar as a "Prism" preview cut.
4, "Birthday." Perry's trademark uptempo pop. When I first heard the album, this song stood out to me as having the most obvious catchy chorus. As the fourth single, it would also likely line up as a top 2014 song of the summer candidate.
5, "Dark Horse" (featuring Juicy J). A swing back to more midtempo waters. It also reminds me of "E.T." a bit (which topped the Hot 100 for five weeks). A Juicy J-less edit would possibly be needed for AC crossover play, as any Perry single choice at this point has to take into account the fact that she's become a core artist at pop and adult radio, a rare status that Capitol wants to maintain.
6, "Ghost." Seems like an obvious multi-format hit with a great hook. Perhaps the low-key "The One That Got Away" of the album.
7, "International Smile." Possibly the second-most radio-ready chorus on "Prism" after "Birthday" (but similar enough to the latter song that you'd want to space them out as singles).
As for "This Is How We Do," you and several programmers love it. I just wonder if it's adult enough for AC radio. Maybe that doesn't matter, given apparent rabid interest in it. Maybe it slides in ahead of "Birthday"?
"The decision is hers. She makes the call," says Greg Thompson, Capitol Music Group EVP. "Like any smart artist, she takes input from fans [Ed. note: So you do have a say!] and advisers and looks at what she wants the message to be, from her, about her body of work.
"The album is amazing and packed with tracks that can be and will be singles," Thompson says. "She has an incredible feel for how she wants to tell the stories."
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if m83 can make midnight city happen then so can Katy
I bet the songs would be amazing, she better make it happen for her next album. He practically begged to produce for PRISM.
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