Jeffries doesn't have an office or desk; he works from a conference room with big windows looking out on the grounds. No matter the weather, he trots around the place in flip-flops, torn jeans, or shorts. Most mornings he lifts weights barefoot in the company gym. At home, a photo of a toned naked male torso shot by Herb Ritts hangs over the fireplace in his bedroom. And at 60, he dyes his hair blond "because it is fun," he says. A former colleague, Neil Dinerman, puts it a little differently: "He would like to be a guy with a young body in California."