Beyoncé has always been notoriously guarded about her private life and chooses not to utilise social media to the extent of other artists. However, recently she is opening up more and more as her new era approaches, posting pictures of herself in a variety of outfits/poses on her tumblr and instagram.
Many people have found this change in Beyoncé disappointing, accusing her of being self obsessed and a 'douchebag'.
But is she simply trying to connect with her fans? Or does she feel this is necessary to get her name out there before her new era begins? We know Beyoncé's written English isn't her strong point, so maybe she prefers to speak with images?
Some popular 'green-arrowed' views: