Ellie to release "Keep On Dancin'" as the next single?
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The POPshock gets over 50 press releases and submissions every day – but today marked the first time we received one about shampoo. Specifically Ellie Goulding joining Pantene for their “Strong Is Beautiful” campaign (the advert is embedded below). And with this brand new endorsement deal comes a brand new single. So much for that early retirement…
“Keep On Dancin'” is easily one of the stronger tracks from Ellie’s underappreciated ‘Delirium’ album, with its Asian fusion production and lyrics penned by Ryan Tedder and Coco Morier, so we’re sure radio will eat up the brand new version of the track hitting Spotify next month.
Well...this one is a better choice than Army is so if they do switch it to that, then I'm not complaining. Really, if they just switch Army with any of the tracks from Delirium, I'll be happy tbh.
Perfect! This is the only song on the album that can actually do something. Maybe Aftertaste too.
Codes is an amazing pop song, but it doesn't sound like a hit to me. It would be a hit if it followed a streak of hits, but it's not strong enough to put her back on the map after SITWYM underperformed. It can remain a fan favorite album track
