Usher will perform the single for the first time at the upcoming Tidal X 1020 benefit concert next week at Barclays Center, with all of the proceeds from the single going towards a social justice organization. "In writing this song, I was motivated by the events involving prejudicial injustice that are still happening today," Usher said. "The reality is that racial bigotry diminishes the lives of too many people in our country. We have to come together as a country to solve these problems and this is one way I can contribute."