Celeb News: Meghan Trainor Steals Demi's Skechers Endorsement

geddymonster

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Meghan Trainor was just announced as the new face of ‘Skechers’ sneakers and we could not be more excited! The songstress is following in the footsteps of Demi Lovato, and we think she is the perfect choice. Get a first look at her campaign here!

Meghan Trainor, 21, is officially the new face of Skechers. However, there’s a twist. Even though the first pic from her campaign was released, the campaign is set to debut in 2017, as Demi Lovato, 22, is currently the face of the Skechers Colorful Comfort campaign. We couldn’t think of anyone better to follow in Demi’s footsteps — can you?

Meghan will star as the face of the company’s global marketing and social media campaigns through 2017 and this newly released photo of her with the colorful purple and floral sneaker, is just a tease.

Meghan is one lucky girl, as she will follow behind previous stars of the campaign and the best female singers; Britney Spears, Christina Aguilera and Carrie Underwood.

Meghan is just as excited as we are and she gushed about the brand, “I’m very excited to work with Skechers! I’m proud to get behind a company that celebrates style and being true to yourself! The shoes are SO comfortable and stylish too. I know my fans will love this campaign.” Ah — we can’t wait to see the rest of the campaign!

Michael Greenberg, president of Skechers, raved about Meghan; “We couldn’t be more thrilled to partner with Meghan Trainor on a new bright and colorful women’s campaign that will be ‘all about the shoes.’ From her beautiful voice to her fun, carefree image, Meghan is an amazing talent who engages with millions of teens and young women around the globe. A true original, Meghan is a perfect fit for Skechers and our super successful, fashionable and comfortable footwear.”

SOURCE

Jeiboy

LEMONADE

She better slay!

BadBoy

Quote:

Meghan Trainor, 21, is officially the new face of Skechers. However, there’s a twist. Even though the first pic from her campaign was released, the campaign is set to debut in 2017, as Demi Lovato, 22, is currently the face of the Skechers Colorful Comfort campaign. We couldn’t think of anyone better to follow in Demi’s footsteps — can you?

"Steals"

geddymonster

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Originally posted by BadBoy

"Steals"

They could have renewed Demi's contract for 2017, no? I mean, Selena has been endorsing Adidas for how many years now? So yes, Meghan did kind of steal it. I suppose it is possible that Demi turned down a contract renewal, but why would she do that when she is starting a new era and is launching a new label that is going to need promotion?

Ratchet

Bad Blood pt.2

Almighty Gaga

Expanding her brand

FAN

I'm a supervisor at a Skechers store in Canada and we have a new Demi line coming out within the month.