Firefighters have said they are anticipating an increase in call-outs with the release of Fifty Shades of Grey at the cinema.
London Fire Brigade (LFB) said it was "concerned" the 13 February release could lead to a "spike" in people being stuck or trapped in handcuffs or rings.
"I'd like to remind everyone that 999 is an emergency number and should only be used as such."
The brigade said on average it was called to more than one embarrassing incident every day at a cost of about £295 to the taxpayer each time.
He added: "Our advice is to try and avoid getting in that position in the first place."
http://www.bbc.co.uk/news/uk-england-london-31428072