According to early estimates, The Weinstein Co.’s “Sin City: A Dame to Kill For” is practically dead on arrival.
Friday’s projections showed the sequel appeared heading for an
opening weekend in the $10 million range at 2,894 sites — far below recent estimates of a $15 million launch — with a
meager first-day gross of $3.6 million including a sparse $475,000 from Thursday night shows.
Despite TWC’s noir-drenched marketing campaign and the star power of Jessica Alba, Rosario Dawson, Eva Green, Mickey Rourke and Bruce Willis, “Sin City: A Dame to Kill For” is
likely headed for fifth or sixth place. It currently trails Chloe Grace Moretz’s weeper “If I Stay,” “Guardians of the Galaxy,” “Teenage Mutant Ninja Turtles,” the launch of low-budget sports drama “When the Game Stood Tall” and possibly the second weekend of “Let’s Be Cops.”
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