Madonna and Mariah Carey are not divas, says G-A-Y boss !
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"Someone like Madonna, the team around her are phenomenal," Joseph told Digital Spy. "Everyone's got a role to play and they just get on with it. It runs so smoothly.
"I think anyone who plays G-A-Y does it because they're a certain type of person and they're not this OTT diva."
He added: "With Mariah, she was so easygoing and lovely. I remember at the time the press ringing me up on the Monday going, 'What did she ask for?' I was like, 'Well nothing. Just towels and water.'
To celebrate the brand's 20th anniversary Joseph has compiled G-A-Y The Album, which will be released in the UK on October 7 and includes tracks by Madonna, Katy Perry and the Spice Girls.
She plays up the diva image as a joke, she doesn't really act like that.
Exactly. If she were a big diva in real life, she wouldn't be so engaged with her fans or so charitable, like giving so much money to various charities and allowing Justin Bieber to be on her MCIIY album.
Exactly. If she were a big diva in real life, she wouldn't be so engaged with her fans or so charitable, like giving so much money to various charities and allowing Justin Bieber to be on her MCIIY album.