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Hot 100 Airplay Rundown 12/30/06
Beyonce No. 1 again: To the heights, to the heights
Beyonce's Irreplaceable rackedup a third week at No. 1 and looks set for a few more. It's still rising in total audience, according to Nielsen BDS and Arbitron figures, extending its 2006 record to nearly 180 million audience impressions after a 4.8% jump.
That leaves No. 2 (Akon & Snoop Dogg's I Wanna Love You) in the dust. The rest of the top 10 is made up of hits by Justin Timberlake, Akon & Eminem, Bow Wow, Ciara (up from No. 12 to 6), Fergie, The Fray, Jim Jones and Hinder.
Details, Christmas report, the mysterious disappearance of your Worst Song of the Year, and more follow.
> The annotated top 10:
1-1 last week Beyonce/Irreplaceable (+4.8% audience increase): Just as I was writing this up, somebody played it and half the office started grooving. If you knew what our office was like, you'd realize this was a remarkable phenomenon. Should stay at No. 1 well into January.
2-2 Akon/I Wanna Love You (-0.4%): Likely peaked by now, although it's harder to determine during the holidays, when airplay, even on non-Christmas formats, tends to gravitate away from current hits a bit. Nothing on the horizon threatens its No. 2 perch at the moment, though.
3-3 Justin Timberlake/My Love (-5.3%): Falling a little faster than Akon, but still entrenched on a stagnant chart.
4-4 Akon/Smack That (-0.1%): Stable. There's an outside chance Bow Wow might sneak past it next week.
5-5 Bow Wow/Shortie Like Mine (+0.8%): Recovered from a total audience decrease last week; if the trend continues, it has a shot at climbing beyond No. 5.
6-12 Ciara/Promise (+23.0%): Red-hot, with a great jump into the top 10; now it needs to amass enough audience to dislodge the established top 5 hits. It's still got a ways to go.
7-6 Fergie/Fergalicious (+1.8%): Ciara did jump Fergie, which the many of you who voted Fergalicious high on the year's worst list will applaud. The song may still have some life in it, though.
8-8 The Fray/How to Save a Life (-0.3%): Showing commendable consistency, just off a tad this week.
9-9 Jim Jones/We Fly High (+3.4%): Grew enough that it should be able to keep the momentum rolling and move ahead of The Fray next week.
10-10 Hinder/Lips of an Angel (-5.8%): Down significantly but still able to hinder (in fact, block) Unk's shot at a top 10 hit.
> Top 10 contenders:
Unk's Walk It Out stayed at No. 11 but dropped 3.1% in audience. It's likely to be passed next week by Lloyd's You, which jumped from 19 to 13 on the chart and gained 23.5%, and is next week's most likely top 10 newcomer. Snoop Dogg's That's That S*** jumped 23-16 and was up 14.3%, so look out for that, and coming up fast is Ludacris' Mary J. Blige duet, Runaway Love, up 38-21 on the chart with a 24.0% audience boost.
> Hottest songs on the top 100:
It's brand-new as a single, which is when songs can rack up the biggest percentage increases, but Justin Timberlake's What Goes Around is positively zooming, up 55.1% in audience and leaping from 96 to 50 on the chart ... Nelly Furtado's Say It Right continues to soar, up 28.5% for a 44-30 chart move ... Aside from the aforementioned Ludacris, Lloyd and Ciara songs, the only other 20% audience increase was registerd by Omarion's Ice Box, up 23.2% for a 91-70 chart move.
> Debuts on the top 100: Seven this week, with only one Christmas song (NewSong's The Christmas Shoes at No. 84). Otherwise, Jay-Z's Lost One heads up the new crop at No. 77, followed by Pretty Ricky's On the Hotline at 80, Keith Urban's Stupid Boy at 85, Trace Adkins' Ladies Love Country Boys at 94, Martina McBride's Anyway at 95, and Robin Thicke's Lost Without U at 98.
> Christmas update: The chart is still peppered with holiday chestnuts, and the leader continues to be Jose Feliciano's Feliz Navidad, climbing from No. 27 to No. 23 with a 9.1% audience gain. I'm still wondering why Old Navy hasn't adopted the song for a timely "Fleece Navidad" holiday promotion. (Or have they already done it?)
> Where's Gwen?: Your worst song of the year, Gwen Stefani's Wind It Up, wound up a truly dismal airplay chart run by falling off the top 100 this week. (Last week it had dropped from No. 77 to No. 84 in its fifth week on the chart.) It'll go down in the history books as a big hit, because downloads propelled it to the top 10 in the voodoo mathematics of the Billboard Hot 100, which mixes sales and airplay figures according to a proprietary secret formula. But in reality, for a leadoff single from a superstar's album, this was a stiff -- a record that tens of millions people got to hear on the radio and, in the main, recoiled from.
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