Rick Ross just learned a hard lesson about rape and money ... you embrace one, you lose the other ... because he was just DUMPED by Reebok.
As TMZ previously reported ... Ross has taken a ton of heat for his song, U.O.E.N.O ... in which he happily sings, "Put Molly [Ecstasy] all in the champagne. She ain't even know it. I took her home and I enjoy that. She ain't even know it." Translation -- date rape.
Reebok tells TMZ ... "Reebok holds our partners to a high standard, and we expect them to live up to the values of our brand. Unfortunately, Rick Ross has failed to do so."
Reebok goes on: "While we do not believe that Rick Ross condones sexual assault, we are very disappointed he has yet to display an understanding of the seriousness of this issue or an appropriate level of remorse."
Reebok is dedicated to providing each and every athlete - from professional athletes to recreational runners to kids on the playground - with the opportunity, the products, and the inspiration to achieve what they are capable of. We all have the potential to do great things. As a brand, Reebok has the unique opportunity to help consumers, athletes and artists, partners and employees fulfill their true potential and reach heights they may have thought un-reachable.
Change the h to a w and we might be a little more on track
Glad to see some sort of repercussions for vile, irresponsible lyrics. I'm surprised it took so long. Reebok had to protect their brand, although most of the world seemingly dropped them ages ago.
