Music News: Muve Music surpasses Spotify & Rhapsody in the US (1.1M sub)

Dust2

http://www.billboard.biz/bbbiz/indus...08074922.story

Quote:

Muve Music, the all-in-one subscription service by wireless carrier Cricket Wireless, revealed Tuesday it has surpassed 1.1 million subscribers less than two years after its launch.

Other on-demand music subscription services may get more attention both inside and outside the music industry, but Muve Music has quietly become one of the brighter spots in today's digital marketplace. The service, created from the ground up by Cricket, combines an unlimited music subscription service with a pay-as-you-go mobile phone service. Its catalog offers songs from all three majors and numerous independent distributors.

According to the earnings release of Cricket parent company Leap Wireless, Muve Music had more than 700,000 subscribers at the end of the third quarter of 2012. Over 500,000 Leap Wireless users signed up for Muve Music in the first year. Then in August, Cricket opted to make Muve Music a standard service for all new Android phone plans.

Muve Music: 1.1 mil paying subscribers
Rhapsody: 1 mil
Spotify: 1 mil

It was expected since the Android bundle. Muve Music will surpass 2 million paying subscribers in the next 12-18 months. It will reach 4 million paying subscribers within a few years. If only it was a bigger prepaid carrier. (Cricket Wireless is about 5% the size of AT&T for example).

Quote:

He said the average user downloads more than 100 songs per month and listens to over 20 hours of music per month.

"People like it, so they stay with the service," explained Lund, who declined to provide specifics on the financial details of Leap's Muve Music service. "It's a differentiator. So that brings us more customers. And certainly the stickiness is certainly a benefit too. We're definitely pleased with it."

http://www.fiercemobilecontent.com/s...#ixzz2HOBTzhrh

GaGaFan

I have NEVER heard of this before. How much is it?

Hooligan

Spotify remains unbothered.

theo.

I thought Spotify was the new iTunes.

Dust2

Quote:

Originally posted by GaGaFan

I have NEVER heard of this before. How much is it?

$50 a month for

unlimited music downloads (Muve Music)
unlimited talk
unlimited text
1GB of data (then they throttled you)

$60 a month for

unlimited music downloads (Muve Music)
unlimited talk
unlimited text
2.5 GB of data (then they throttled you)

$70 a month for

unlimited music downloads (Muve Music)
unlimited talk
unlimited text
5 GB of data (then they throttled you)

it's all prepaid (no contract)