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The new chapter in the Halo series also eclipsed the biggest movie launch in history, Harry Potter and the Deathly Hallows: Part 2, in terms of U.S. opening day sales. (Of course, Microsoft doesn’t have the data to show whether its Xbox 360 blockbuster beat Harry Potter on a global basis).
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The global king Harry Potter remains unchallenged.
First 24 hours Deathly Hallows book gross: $400M+
