IGGY FOR HOUSE OF HOLLAND
HQs:
http://iggy-azalea.net/imgs/thumbnails.php?album=430
HOUSE OF HOLLAND is famous for its tongue-in-cheek humour and eclectic approach, and now it's applying its signature aesthetic to eyewear.
"Eyewear is such an exciting category to venture into," said designer Henry Holland. "We have touched on it before but it's so exciting to have a full range. I think the time is right for us to launch eyewear. It's our first real accessories range and will hopefully lead the way for further lines".
The 22-piece collection, which comprises 11 different shapes and names such as Raise The Roof, Sideburns and Cagefighter, has all Holland's attention-grabbing hallmarks: "I think it really reflects the brand and I'm so happy with the finished result," he told us.
And it seems to have already caught the eye of the A-list - Holland's Styled to Rock cohort Rihanna was spotted wearing the On A Promise frame last week. Let the sun shine.
Model of the moment Iggy Azalea was shot by Matt Irwin for the campaign on a rooftoop overlooking the famous HOLLYWOOD sign.
"Iggy is super hot in every sense and the perfect ambassador for House of Holland eyewear," said Henry Holland of his campaign star.
Available at
www.houseofholland.co.uk and
www.brownsfashion.com.
http://www.vogue.co.uk/jewellery/new...ear-collection
Henry & Iggy on set: