A new TV show called The Stream is launching in Norway, with Warner, Universal, Sony and Spotify all involved. The premise will be new acts releasing original songs and the labels each week and their progression in the show will depend on the number of Spotify streams they get.
https://twitter.com/scandipop/status/766622157724057601
Streaming truly is taking over.

I like this idea, it's interesting. Hope it does well enough for the format to reach the UK & USA etc.