Cheryl convinced Liam to go solo, signs with Beckham's team!
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Former England skipper DAVID’s confidant Simon Oliveira will attempt to replicate his success with his leading client, which will no doubt be reflected in Liam’s back account.
Therefore as well as shiny new music through his new record label Capitol, I wouldn’t rule out seeing the ONE DIRECTION star taking on some very lucrative endorsement deals over the next couple of years.
“Liam has made a bold move going solo so why not go for management of the highest calibre.
“He also already has a huge profile so the scope to increase his brand further is obvious.
“Being one half of one of the most recognisable couples in Britain obvious helps.”
Liam’s always harboured hopes of moving into the background during 1D’s hiatus, writing with various musicians, but not as the main focus.
But the former GIRLS ALOUD singer has given him the confidence to become a solo star in his own right, similar to how she did after the girlband went on their own break.
“Liam probably enjoyed the limelight the least after ZAYN MALIK in One Direction.
“He enjoyed the recording and creative process, so that was the way he was heading.
“But being with Cheryl has given him the drive to break through himself.
“He knows she will be his unofficial mentor too.”
Now Liam’s signed with Doyen Global, the likelihood of the couple becoming a brand like Posh and Becks is becoming even more of a reality.
Managing director Simon, who founded the company with Matthew Kay, is also Becks’ PR, adviser and close pal. Liam will be his firm’s first foray into music, as it specialises in sport and film..
smart move signing to Beckham's management. He will become a brand...however I hope his music is top priority and that his celebrity life does not overshadow his music.
doyenglobal: We are pleased to announce the launch of our new music division at @doyenglobal & welcome @fakeliampayne to our family. Excited to be working together.
So glad she convinced him to do so. Seriously, the possibilities now for him are ENDLESS. He has such a wide variety of talents, he can do practically any genre and play any part in the production of a song. Ready for King to come for BLOOD.
