Rihanna,she is always following trends musically,visually and in the image department.She uses to be nice and sweet when it worked for beyonce,now she is all provocative because it's working for Gaga.
Voted for Rihanna because she's the bigger Brand and that's the definition of manufactured, a product with the intent to sell. Lady Gaga is the biggest manufactured artist though and that's what artist and business minded individuals strive to be.