Is time up for “TRL”? An insider says MTV could soon bring the ax down on its signature countdown show because nobody watches it.

“The ratings are at an all-time low, around 300,000 viewers,” says the source. “The show is going to be canceled and rebranded."

(In other words, MTV has created a generation of viewers who don’t have the attention span to watch a music video.)

Recent data from Nielsen media peg TRL’s viewership at 393,000, down from almost 600,000 in 2001.

The rotating cast of veejays who present the live show, which launched in 1998, includes Nick Lachey’s galpal Vanessa Minnillo, Damien Fahey and Susie Castillo. Last Thursday, under-performing MTV president Michael Wolf abruptly left his job, although he said the decision to do so was his.

An MTV rep did not comment.

Noooo. Eventhough it has not been as good as it used to be. It's a part of my childhood. They can't get rid of it.

Good bye TRL I have to admit i dont watch it at all

If they move the time back, I might be able to watch some of it. In order for me to watch a whole countdown in the afternoon, they would have to play it at 4:30.

It's not the timeslot. It's the annoying VJs.

Wow!

Well, it remembers me what happened in my country. The countdown show of MTV Brazil that have been aired for 16 years (1990-2006) is over now

That sucks.

I'm just saything that when I get home, the countdown is already over and has been for at least an hour.

I knew that sometime this show was going to be cancelled
people don't like rigged shows

Oh, well then maybe they should show it twice a day everyday when it comes on, like they do sometimes.

That would be nice, but that won't happen.

I know since they already eliminated Fridays from their weekly schedule for some reason, I guess this is why.

Noo!!! Get rid of 106, not TRL

Those shows don't even come on the same network! That would be stupid.

Well in a way it's good. I no longer have to see the crap that is Justin, Christina A, Fergie and Akon on the countdown..........yay for that

X-Tina is not crap.

ANOM and Hurt were crap IMO, no offense

Their something different and it's not the worst. But don't worry, I don't take offense at all.

It would be nice to see the show re-branded into a more of a celebrity news / interview show with a few videos shown monday-thursday and a weekly countdown on friday instead of daily.

That sounds more like Fuse's countdown show that they had. And you see that it doesn't exist anymore.