That's because she records amazingly catchy songs that effortlessly appeals to a large audience. Her studio vocals are great and her videos are great as well. She is nice, welcoming and don't overdo things. She is nearly perfect and uses the correct amount of sex appeal. Last but not the least, she works for her success and her marketing is good as well.

Originally posted by Cola.drinker perfect marketing, catchy, relatable and simple tunes.

Originally posted by EloiseheartsRiRi TBH she has to be doing something right since she is been slaying the other girls which released in 2013/2014

Definitely as I explained above.

Originally posted by beyawnse Her songs are perfect for radio.

Originally posted by electrastan She's very nice, her songs are uplifting and catchy, radio-friendly, she promotes a lot and she has gradually built a large fan base. People might call her a copycat and basic but in all honesty I think she knows her cards and exploits them the right way. Plus I think she's very nice.

Originally posted by Summertime Love That's because she records amazingly catchy songs that effortlessly appeals to a large audience. Her studio vocals are great and her videos are great as well. She is nice, welcoming and don't overdo things. She is nearly perfect and uses the correct amount of sex appeal. Last but not the least, she works for her success and her marketing is good as well.