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Katy Perry to perform at Super Bowl XLIX halftime show
Quote:
Katy Perry will perform at the Super Bowl halftime show, insiders exclusively tell Page Six.
Perry’s been rumored as a contender for the coveted Super Bowl slot, along with Coldplay and Rihanna (whose “Run This Town” was unceremoniously axed by CBS Sports as its Thursday Night Football tune when the season opened). The Super Bowl airs Feb. 1 on NBC.
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Katy Perry and host Chris Fowler during telecast of ESPN’s College GameDay.Photo: AP Photo
Perry’s certainly been showing enthusiasm for the sport lately — at least at the college level. She appeared on ESPN’s “College GameDay” last weekend in a hot pink-and-black furry jersey, implored Oklahoma quarterback Trevor Knight, “Call me!” and partied with Ole Miss students.
“A deal is being hammered out for Katy to play the Super Bowl,” said an entertainment insider of the plan.
On ESPN, Perry blasted a reported NFL scheme to ask recording stars to pay the league in exchange for performing on its Super Bowl stage, which last year drew a record-setting 111.5 million viewers. “I’m not the kind of girl who would pay to play the Super Bowl,” Perry sniffed. The NFL said its negotiations with artists are confidential.
The halftime show’s sponsored by Pepsi, which has previously worked with Perry to promote her film, “Part of Me,” though she has no official contract with the soda brand. Pepsi CEO Indra Nooyi has rapped the league’s knuckles by calling its player scandals “disgusting.”
And Perry’s bubble-gum pop brand could certainly sweeten the image of a league that’s been rocked by bad press this season over domestic abuse and questions regarding player safety.
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Read the entire article here at the source.
Source: http://pagesix.com/2014/10/09/katy-p...halftime-show/
UPDATE
Billboard just posted an article too.
Quote:
Katy Perry will perform at this year's Super Bowl halftime show, sources have confirmed with Billboard.
Perry's performance has been speculated since August after the National Football League had reportedly shortlisted her along with Coldplay and Rihanna, who saw the use of her song "Run This Town" with Jay-Z axed in a segment during the wake of the Ray Rice scandal.
Super Bowl Halftime Pay-to-Play Reports: Grammys Producer Ken Ehrlich Weighs In
The news of those three contenders also came with word the league was asking those artists under consideration to pay to play, since last year's broadcast drew a record-setting 111.5 million viewers and previous performers have all seen significant boosts in sales, touring and public profile.
In response, appearing on ESPN's College Game Day this past Saturday, Perry said, "I'm not the kind of girl who would pay to play the Super Bowl."
With previous speculation, Billboard reported a number of good reasons for Perry to play the big stage, including her current hits, her (mostly) family-friendly catalog, and her international popularity (her 58.1 million Twitter followers make her the most popular presence on the social site).
The NFL has declined to comment.
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Source: http://www.billboard.com/articles/ne...source=twitter
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