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Beyoncé Dominating UK Sales (Music Week)
Beyoncé, Coldplay and Janelle Monae are Glastonbury sales stars
14:50 | Monday June 27, 2011
By Ben Cardew, Alice Heathcote
Beyoncé, Coldplay and Janelle Monae appear to be the main beneficiaries of a Glastonbury sales boost, according to the UK’s retailers.
Beyoncé, who headlined the annual festival last night in a performance shown live on BBC 2, has a new album, 4, in the shops today and the release has gone straight to number one on the iTunes UK store and number three on the Amazon.co.uk MP3 album chart.
It is helped by some fairly aggressive pricing: 4 is available to download at Amazon.co.uk for £3.99 as the retailer’s MP3 Album of the Week, while the CD is just £7.99. Amazon is also reporting strong sales for the Beyoncé catalogue.
HMV said that, while a new Beyoncé album would inevitably have sold well, her headline set could provide a sales boost of between 20% and 50%. Supermarket giant Tesco also said Beyoncé was likely to be one of the biggest beneficiaries, alongside Cee-Lo Green, Plan B and Elbow
Saturday night headliners Coldplay also look set for a significant chart bounce: their new single Every Teardop Is A Waterfall, which had dropped to 42 in the Official Charts Company charts, is back up to 15 at iTunes.co.uk (albeit in EP form), while the songs itself is at 30.
However, an HMV spokesman said that it is likely to be the band’s back catalogue that really benefits: their debut album Parachutes is currently 12 at iTunes.co.uk, with third album X&Y at 14, second set A Rush Of Blood To The Head at 16 and fourth album Viva La Vida at 23. All are available at £3.95 at iTunes.
The band’s as-yet-unnamed fifth album is believed to be set for release this autumn.
HMV said that the festival’s third headliner U2 – a controversial choice for many of the Glastonbury audience – were likely to experience a rise in sales but they had been slightly overshadowed by Beyoncé and Coldplay.
The fact that the band have such a large catalogue compared to the other two headliners is also likely to have worked against them in terms of having one particular post Glastonbury chart hit.
In terms of a percentage sales increase, Amazon said that US soul singer Janelle Monae saw the biggest benefit of appearing at Glastonbury, with a 4,928% sales uplift for her album The ArchAndroid following her performance over the weekend.
That album is now up to seven at Amazon.co.uk album charts and nine at iTunes.co.uk.
Meanwhile, HMV said its biggest winners, percentage-wise, were Elbow, whose Build A Rocket Boys has shown a 1,751% pick up compared to last week (albeit it from a relatively low sales base); Mumford & Sons, whose Sigh No More is up 775% and Plan B, whose The Defamation of Strickland Banks is up by 525%.
“Demand for albums following Glastonbury performances has been really strong for a lot of the artists at the festival this year,” said Amazon.co.uk music and MP3 manager Roger Greensmith.
“Beyoncé timed it perfectly with her closing performance having an immediate effect on not just her new album released today but her back catalogue as well.”
HMV's head of press & PR Gennaro Castaldo added, "With its near-saturation coverage, Glastonbury is now at the very heart of our popular culture and hard to miss, which is also reflected in pronounced increases in album sales of the featured artists, who increasingly plan their own campaigns around the festival.”
Meanwhile, iTunes.co.uk is selling live downloads from the three Glastonbury headliners at 99p a track, with at least 81p from each going to Oxfam, WaterAid and Greenpeace Environmental Trust.
The three tracks, all recorded live at the festival, are U2’s I Will Follow, Coldplay’s In My Room and Beyoncé’s Irreplaceable.
http://www.musicweek.com/story.asp?s...de=1045720&c=1
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