Member Since: 2/17/2010
Posts: 21,811
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Scarlett J. INTENSE media backlash this week
Part 1: Photoshop
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Critics are calling her tiny midsection “impossible” in another example of public outrage over unrealistic images of the female body
Scarlett Johansson’s fans can buy her as a super-secret agent of S.H.I.E.L.D. in Marvel’s “Captain America 2: The Winter Soldier,” but they aren’t buying the tiny waistline she flaunts in a new poster for the upcoming film.
Backlash against the poster art, which features Johansson as The Black Widow with the body of a Barbie doll, began brewing online as soon as the image was released online Thursday, along with character posters of Samuel L. Jackson as Nick Fury and Chris Evans as Steve Rogers.
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http://www.thewrap.com/scarlett-joha...parks-backlash
Part 2: Oxfam's SodaStream
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The way things work these days, there’s no need to wait until the big game to dive into the controversy surrounding Super Bowl ads. For media types, following the travails of the most expensive broadcast airtime of the year has long been an annual tradition. But in recent years, another tradition has begun to emerge: prefabricated controversy over rejected Super Bowl ads.
You may recall that, last year, SodaStream -- which makes home-carbonation machines -- conjured up a commercial for Super Bowl XLVII that took a direct shot at the world’s largest soft-drink makers: the Coca-Cola Company (NYSE:KO) and PepsiCo Inc. (NYSE:PEP). CBS rejected the commercial,
Which is probably why the company decided to do exactly the same thing again this year. With Scarlett Johansson in the role of spokeswoman, SodaStream created a new ad in which the Hollywood actress follows up a sultry slow-motion routine by telling the competition, “Sorry, Coke and Pepsi.” Not surprisingly, Fox Broadcasting rejected the ad.
But unfortunately for company, the banned ad is being overshadowed by a larger, decidedly more organic controversy. This one surrounds Johansson’s charitable work with the humanitarian group Oxfam International, which opposes all trade from Israeli settlements. SodaStream, as it happens, has its main manufacturing plant in a West Bank settlement seized during the Six-Day War in 1967. Amid escalating criticism and a clear conflict of allegiances over a highly polarized and sensitive issue, Johansson on Thursday ended her relationship with Oxfam, with both the actress and the group acknowledging the conflict of interest:
“Oxfam has accepted Scarlett Johansson’s decision to step down after eight years as a Global Ambassador and we are grateful for her many contributions. While Oxfam respects the independence of our ambassadors, Ms. Johansson’s role promoting the company SodaStream is incompatible with her role as an Oxfam Global Ambassador.”
Before this week, Johannson had done charitable work with Oxfam for more than eight years. Her decision to sever the relationship has earned the actress both praise and criticism from pro-Israeli and pro-Palestinian advocates, respectively.
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http://www.ibtimes.com/sodastream-sc...oversy-1552635
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Scarlett Johansson has decided to step down from her ambassador role with Oxfam following criticism over her decision to star in SodaSteam's new campaign.
The Hollywood actress was forced to defend her role with the fizzy drinks company earlier this month, after she came under fire for her association with the global company.
Confirming her departure from the humanitarian group after eight years, due to 'a fundamental difference of opinion', a statement read: 'Scarlett Johansson has respectfully decided to end her ambassador role with Oxfam after eight years,' the statement begins.
Read more at http://www.marieclaire.co.uk/news/ce...jrput9Uc1WI.99
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She just can't catch a break this week.
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