Taylor Swift's '1989' Set for Biggest Sales Week Since 2002: 1.3 Million-Plus
'1989' also aiming to beat Britney Spears' record sales week for a woman
As the days tick by, the sales forecast for Taylor Swift's 1989 album continues to grow.
As of Nov. 1, with only one full day left in the album's debut tracking week, industry forecasters now say 1989 could sell over 1.3 million copies through Nov. 2.
Thus, the album is now aiming to surpass the one-week sales record for an album by a woman, set by the debut of Britney Spears' Oops! … I Did It Again in 2000, when it arrived with 1.319 million, according to Nielsen SoundScan.
1989 is also set to earn the largest sales week for any album since 2002, when Eminem's The Eminem Show sold 1.322 million in its first full week on sale.
Taylor Swift's '1989' Surging Toward 1.2 Million Debut
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Taylor Swift's 1989 continues to rack up monster sales, as industry forecasters now say the album could sell 1.2 million copies in its first week (ending Nov. 2).
It's thus nearing the 1.21 million bow of her last album, 2012's Red (which was also the last release to sell a million copies in a week, according to Nielsen SoundScan).
Sources say 1989 sold more than 600,000 albums in its first day on sale, mostly from Target (which carried an exclusive version of the album) and Apple's iTunes Store. Apple says 1989 broke the pre-order record in its U.S. store, surpassing One Direction's 195,000 pre-order figure for last year's Midnight Memories.
Industry sources now forecast the album to sell at least one million copies in its first week. That would make 1989 just the 19th album to sell a million in a single week since Nielsen SoundScan started tracking sales in 1991, and Swift the first act to earn three million-selling weeks.
Plus: 1989 will be the first album released in 2014 to sell a million copies.
"The album's current sales projection is its second increase in two weeks. Last week, it was pegged to do between 800,000 and 900,000. A week before that: 750,000."
