I mean, Bey came out with surprise release, Justin with a lot of buzz singles before the album. What can we expect for the future? I think that a serie tv/album combo could work. Imagine a weekly tv serie where your fave is the main character, and in every episode is featured a new song from your fave. Obviously in some episodes there will be a special guest for songs with a featuring. I would die
It could definetely work for Ariana Grande or Justin Bieber. The first 4 episodes could feature new songs. After that the album could be dropped (4 released songs+10 new songs) and the serie could continue with the other 10 songs featured in the remainder episodes.