Lorde's latest single Yellow Flicker Beat is rising up the music charts.
The lead song from the soundtrack to The Hunger Games: Mockingjay - Part 1 was released this week, and already it's the number one most added song at Alternative Radio in the US.
Ron Perry, president and head of A&R at Songs Music Publishing, tweeted: "And the biggest first week ever for a female artist at the Alternative format since the inception of the Mediabase...goes to @lordemusic".
Take notes wannabes. Dress like a goth and you too can break archaic records, because you'll be placed in the ALT category, when your music is anything but
Take notes wannabes. Dress like a goth and you too can break archaic records, because you'll be placed in the ALT category, when your music is anything but
Fume!
Royals was picked up by alternative radio before anybody even knew what the hell Lorde looked like because she'd made no public appearances, no performances, and this was (literally) the only photo of her on the internet:
