FRIDAY 2/26: Sony’s Adele (XL/Columbia), UMG’s The 1975 (Interscope) and WEA/ADA’s Macklemore & Ryan Lewis (Macklemore) all seem poised to challenge for the top. Adele, coming off four BRIT Award wins, is expected to land somewhere in the 80-90k range. The 1975, who already have preorders and fan site sales in the neighborhood of 40k, could also tally around 80-90k.

The wild card, surprisingly, is Macklemore and Ryan Lewis. After selling 1.5m copies of their previous album, The Heist, and nearly 8m copies of its lead single, “Thrift Shop,” the duo finds itself facing an uphill battle with the follow-up. Because the album has been given just a one-week preorder and there’s no hit single, forecasters are reluctant to suggest first-week sales of more than 75k. Of course, even a slight over-performance will put it in the running for #1.

http://hitsdailydouble.com/news&id=299937

SATURDAY 2/27: NEW RELEASES: THE 1975 DON'T sleep
The 1975 will win the battle to rule next Friday’s sales chart, with Adele likely #2. Things may be closer on the SPS chart, but Adele will have to stay relatively flat in order to challenge.

The U.K. band’s laboriously titled, saucily un-capitalized I like it when you sleep, for you are so beautiful yet so unaware of it sits at #1 on the iTunes album chart, followed by fellow debut This Unruly Mess I’ve Made by Macklemore & Ryan Lewis. Kelly Clarkson holds the #3 spot, with Adele currently at #4. Stay tuned for updates; in the meantime, here’s how the week’s top two debuts are shaping up:

The 1975 (Dirty Hit/Interscope) 90-100k album, 95-105k SPS
Macklemore & Ryan Lewis (Macklemore) 45-55k, 50-60k

http://hitsdailydouble.com/news&id=299960

MONDAY 2/29: NEW RELEASES UPDATE: '75 TO
BEAT 25
Dirty Hit/Interscope's The 1975 will easily hit #1 on this week's HITS sales and SPS charts. The band's bow will double Macklemore’s numbers and beat chart champ Adele by at least 20k.

The 1975 (Dirty Hit/Interscope) 95-105k album, 105-115k SPS
Macklemore & Ryan Lewis (Macklemore) 40-45k, 50-55k
Bonnie Raitt (Redwing) 21-24k, 22-25k
Anthrax (Megaforce) 20-23k, 21-24k

http://hitsdailydouble.com/news&id=299976

TUESDAY 3/1: TOP 15: THE 1975 DRIVES TOWARD #1
The 1975 will score their first #1 on both our album and SPS charts, while Adele moves to #2, and Macklemore & Ryan Lewis are due to bow at #3.

*The 1975 (Dirty Hit/Interscope) 95-105k album, 103-113k SPS
Adele (XL/Columbia) 57-62k, 72-77k
*Macklemore & Ryan Lewis (Macklemore) 40-45k, 49-54k
Chris Stapleton (Mercury Nashville) 28-33k, 35-40k
Joey + Rory (Gaither) 25-30k, 28-33k
*Bonnie Raitt (Redwing) 23-28k, 24-29k
*Anthrax (Megaforce) 20-25k, 21-26k
Now 57 (NOW/Legacy) 20-24k
Rihanna (Westbury Road/Roc Nation) 18-22k, 67-71k
Justin Bieber (Def Jam) 18-22k, 54-58k
Kelly Clarkson (RCA) 17-21k, 37-41k
Taylor Swift (Big Machine/BMLG) 14-17k, 24-27k
2016 Grammy Nominees (Republic) 13-16k
Twenty One Pilots (Fueled by Ramen) 12-15k, 33-36k
The Weeknd (XO/Republic) 11-13k, 30-35k
Kevin Gates (Bread Winner’s Association) 11-13k, 25-28k
Yo Gotti (Epic) 11-13k, 22-25k

http://hitsdailydouble.com/news&id=299992

ohh, exciting!

i have a feeling that 1975 will get #1 then.
Amazing that the BRIT Awards seemed to work as promo for Adele in UK tho, if those numbers will stand, it´s an increase from this week!

but i also remember their miscalculations of 25's sales boost after the grammys

I hope the 1975 get it. It's the best album of 2016.

The 1975. Pleaseeeee lord, pleaseeeeee

Ugh I hope The 1975 get's it. Just let up a bit Adele.

Really crossing my fingers for The 1975, I think they're way overestimating Macklemore & Ryan Lewis, that album's a clear flop.

Pull through Adele

if Adele actually manages to stay at #1...

Adele will come through with SPS

Mac ha downfall.

listened to some 1975 songs, they´re pretty good. i liked somebody else alot. i´d be ok with them going #1 aswell
they were more poppy than i thought tho.

No hit single? Wasn't Downtown a hit?

yes, but not that big. i think it still managed to sell 1 million.
you know HDD is shady these days

Macklemore is bombing hard, the pop audience left him as soon as he ran of hits and he didn't build a fanbase. Other white rappers who hadn't have 1/10 of his mainstream success matched these #s: like Logic, who moved with his last release 115k the first week, Mac Miller with 75k and he'll be barely ahead of Machine Gun Kelly who is black-listed by radios & publications

This truly mess he has made, bye bye

Downtown was a hit, but they didn't build off of it at all. It felt like a standalone.

Macklemore has a huge fanbase, The Heist sold like 70k it's first week and that was before Thrift Shop took off.

They literally released this album with zero hype though. There was no real followup to Downtown and they wanted months until after it was over on radio to release the album. White Privilege II got them some attention but not enough to sell an album.

Logic isn't white.

Let the pressness out, honey