YouTube on Wednesday finally unveiled its long-discussed paid subscription service.
Dubbed YouTube Red, the new service will offer ad-free versions of all current YouTube videos, as well as access to music streaming and additional exclusive content from some of the site’s top creators. It will cost $9.99 per month and launch on Oct. 28.
With YouTube Red, subscribers will be able to save YouTube videos for offline play, listen to videos in the background while browsing other mobile apps and watch all YouTube videos without ads. The service will also have exclusive videos from YouTube stars like PewDiePie, Lilly Singh and the Fine Brothers that aren’t available on the free version of YouTube.
YouTube Red will have a big emphasis on music as well, providing access to streaming service Google Play Music and a new app called YouTube Music, which offers a Pandora-like personalized playlist based on a starting song or artist. Both music apps also have ad-supported versions that non-Red users can access.