Marry the Night Week
April 1st - April 7th
US Based Monsters especially, please read what we have to say:
On Tuesday, April 8th: Try to Trend #WatchMarrytheNight on Twitter
Stream the Song and View the Video All Week
GOAL: 14 MILLION STREAMS
Let's cut to the chase - we want "Marry the Night" to go top 10 in the US. Yes I am serious, and no, I am not crazy like our fave. We'd like to accomplish this admittedly very lofty goal through the use of Billboard's latest rules, which add YouTube into streaming and increase the overall weight of streaming points on the Hot 100. We plan to do this to honor Gaga's favorite song and video of her own in a time in which she most needs our support to heal and to write ARTPOP. In addition, this week is just after her birthday, and this is a great way to how how we feel about her at the start of a new year in her life.
As you may recall, "Harlem Shake" has been the #1 song in the US for 5 weeks based almost entirely on streaming, with the added benefit of sales. Thanks to formulas developed by Dust2 and MusicTalker earlier this year it has been calculated that "Marry the Night" would need a bare minimum of
11 million US-based streams to chart in the top ten. However,
that is not our goal - to ensure the best possible chance of her entry in the top 10, we are aiming for a minimum of
14 million US-based streams during the week of April 1st through April 7th.
Now before you go on about how "impossible" this is: have some faith in your fellow fans. Have some faith in yourself! We have numerous times demonstrated our power as a fanbase - in polls, voted award shows, and the like. After a long, hard era during 2011, we still managed to
break records with the YouTube debut of the MTN video. Since then, streaming and access to streaming have grown exponentially. All we need here is a mere fraction of what some songs have been able to do, and just half of what one song was bale to do this week well after it had died down.
Once again, I ask you not only to help reach this goal, but to unite as a fanbase and have faith in yourselves and each other that we can achieve this goal. US monsters, we need you to view and listen your paws off at YouTube and on services like Spotify and Rhapsody. If you are not based in the US, please help us by spreading the word! Ask any US friends you have to participate, spread the news to message boards - anything you can is greatly appreciated.
To those who wish to make fun of this attempt: go away, I already know the odds. I find that optimism is the best policy in all situations.
I'll be honest -- I don't know how well this will work, and I don't know whether we can do this. But, I have faith that if the monsters unite, nothing, even this, is really impossible.
Below you will find some helpful links and tools:
Marry the Night Official Video on YouTube
Marry the Night Official Video on Vevo
Marry the Night Audio on YouTube
Marry the Night Zedd Remix on YouTube
Marry the Night Zedd Remix on Vevo