Today, LOST IN THE ECHO premieres on lostintheecho.com. This is not a traditional video. It is an interactive piece designed to draw you into the world of the song. The best ECHO experience is the one at that site.
Please encourage everyone to go there, not to video sites like YouTube and Vimeo. Video-site versions you find today will be a.) not approved by the band, and b.) not interactive (so to some degree, those versions will be missing the point).
Help us spread the word by letting everyone know that the only place to experience LOST IN THE ECHO is at lostintheecho.com
-m
*The video is Flash-based, because it was our best way to make this idea work. It is Facebook connected, and don’t worry: it won’t steal or share anything you don’t want it to. For those without those things: a non-Flash, non-interactive version will be up in a couple days on Linkin Park’s official Youtube page.
CLICK HERE TO GET LOST
The website is up. The page is with some eerie music.
I'm not really sure what I just saw, but it was kinda... awesome, I guess?
I mean, I hardly use facebook, but I HAD to connect my facebook to it.
I can't say more as it would spoil it for the rest, but if you hardly use facebook or don't use it at all, this will not work great
Their label apparently REALLY didn't want them to not just make a normal static video, and Linkin Park kept fighting to get this, more interesting video
That is what makes Linkin Park different though. They don't just care for money or fame, they care for their music, try to have a real meaning behind everything and are quite innovative.