Lana Del Rey's 'West Coast' Set For Strong Hot 100 Debut
Her new song appears headed for the list's top half next week thanks to expected high sales following her buzzworthy Coachella set
Lana Del Rey's new single "West Coast" looks likely to debut in the upper half of next week's Billboard Hot 100.
Industry sources suggest that the song, the studio version of which was made available for purchase on Monday after she'd premiered the song live the night before for throngs of fans at the Coachella festival,
could sell 110,000-120,000 downloads for the SoundScan tracking week ending Sunday. While the track is not yet being actively promoted to radio by Interscope Records,
its sales and any early airplay and streaming should spur a start in the Hot 100's top 50, with a top 40, or higher, launch possible.
Del Rey has charted three titles on the Hot 100 so far: "Video Games," a week at No. 91 (Jan. 28, 2012); "Young and Beautiful," No. 22 last June; and "Summertime Sadness," which soared to No. 6 in September after it was remixed by Cedric Gervais.
Del Rey is working with the Black Keys' Dan Auerbach on her new album, "Ultraviolence."
While a release date has not been announced for the set, sources say "Ultraviolence" won't reach retailers before June. Her debut, "Born to Die," crossed the one million-sold mark in March, according to SoundScan. The set debuted and peaked at No. 2 on the Billboard 200 chart.
She followed with the "Paradise" EP, which hit No. 10 and has sold 332,000.