Welp, this is getting interesting. The SNL promo slot really couldn't have been more perfectly timed with all the Trump drama with him calling out SNL last week before her show; her performance was really good as well. Well played, Stefani!
ANTI was also given away to 1M+ before its iTunes release, was not promoted during release week, did not have an iTunes banner (wasn't even featured on the main page, at all), didn't have physicals, wasn't on Spotify nor Apple Music in its first week.
She's doing 100k over Buble? 
