7/11 was a viral video, it's not like it is still used today.
Dec 2014 51,970,410
Jan 2015 40,200,851
Feb 2015 30,075,682
Mar 2015 27,111,058
Apr 2015 18,319,702
May 2015 16,770,766
Jun 2015 12,927,393
Jul 2015 12,703,213
Aug 2015 9,493,306
Sep 2015 6,758,555
If she promoted Rumour Has It properly (or just promoted it at all) it could have been a smash too. The fact the 21 era was so successful despite not even reaching its full potential, she really had her foot on everyone's necks
"Turning Tables" was definitely a top 10 hit. Radio DJs said so and Billboard already confirmed that it's one of the most successful non-top 40 songs ever.
Born To Die is better and more original than Pure Heroine. It's really sad how hard that one hit wonder tried to establish herself as the realT!11, less manufactured Lana