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					Originally posted by  Halien4Life
					 
				 
				But the promo pic for Ultraviolence with  the cig hanging outta her mouth was pretty cool 
 
The careless look was part of the Ultraviolence image/gimmick 
			
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 That was supposed to be the album cover.
A lot of things were changed for unknown reason. The image of the era would have been way more striking.The west coast video was also heavily edited. They edited out a lot of scenes that were deemed too controversial.The Ultraviolence video directed by Nabil Elderkin (kanye, fka twigs) was scraped. She shot the new video on an iphone with her boyfriend instead.
She was scheduled to perform on David Letterman, BBC live lounge, France virgin radio live, etc were all canceled. 
Anyway, I'm so happy that UV is over. 
