It's a new policy they are trying to add to their contracts with the performers.
This is the first time they've ever done it.

lol that paying to play at the Superbowl thing won't last. Nobody would want to do it.

Poor Bén.

Well, that's dumb.
What does the NFL think they are? Radio?

I KNOW Madonna didnt pay. Her cheap ass wont even pay for a star on the Walk of Fame

Artists have always had to foot some part of the bill though

Artists have to pay for all the technical **** regarding their performance, and they have to hire the crew, etc.

This time is the time that the NFL is arguing that the promo spot can aid an artist in selling tour tickets, get additional endorsements, etc. so they're saying that the artist should give them a small cut of all of their earnings (like a 360 deal).

tbh Beyonce is the reason that's the case, she did so well in 2013 and it all started with that Super Bowl performance...

Superbowl having to change the rules so talentless child ****stars like Katy stay away.

Beyonce's awful performance made the NFL so bitter

Cuz ur so SEXY beautiful.

If anything they're giving her a chance to perform?

Aside from Rihanna, all the potential Halftime show performers are horrible/boring.

i guess it all comes down to whether the superbowl needs the artists more than the artists need the superbowl

They think the platform of the HT at the SB is worth paying for.
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Rihanna's album/single ratio in Australia is just.
She actually makes more money off her singles than her albums.
Unapologetic sold 900k singles and just 70k albums.

What in the world

It's a good platform, it managed to get Midget Mars' albums back on the charts.

omg at those stats a Teenage Dream tea

Why do the Bertney stans settle for such mediocrity? The most embarrassing stanbase this side of the Mississippi

Pretty sure PEPSI paid in some form for Bruno and Beyonce. Both were/ still are major flops

Most stanbases have started settling for mediocrity lately.